CW products division announces staffing changes
James L. Easton, vice president of the Colonial Williamsburg products division, has announced two staffing changes. Effective immediately, these changes are intended to produce greater consistency and efficiency.
Tammy Kersey has been promoted to director of stores and direct marketing. Kersey’s responsibilities now include sales, business management, strategic planning for Colonial Williamsburg’s 28 retail stores, the WILLIAMSBURG Catalog, e-commerce, wholesale, and corporate and conference businesses. Kersey has been with the foundation since 1986, most recently as director of the WILLIAMSBURG direct marketing group.
Beth Moore, director of marketing, has assumed additional responsibilities for visual merchandising and the direct marketing creative team. Moore joined the foundation in 2001 as brand promotions manager with more than 15 years’ experience in marketing communications, public relations, project management and strategic planning. Previously, she worked as director of marketing for Bob Timberlake Inc., a North Carolina-based home furnishings brand licenser and retailer.
“I am thrilled that Tammy and Beth are taking on new levels of responsibilities,” Easton said. “These are two extremely talented individuals with tremendous experience and leadership abilities.”