January 24, 2003
Edward Allmann Promoted to Director of Marketing for the Colonial Williamsburg Foundation
The Colonial Williamsburg Foundation has announced the promotion of Edward Allmann to the position of director of marketing. In his new capacity, Allmann will be responsible for developing and executing marketing programs in support of objectives and strategies for the Colonial Williamsburg Foundation and Colonial Williamsburg Company. He also will oversee Colonial Williamsburg’s print production services, consumer research and database management, and will have a central role in the foundation-wide collaboration on marketing, Internet and communication activities. In addition, he also will coordinate the work done for Colonial Williamsburg by its advertising agencies.
Most recently, Allmann was director of advertising and public relations for the hospitality group of the Colonial Williamsburg Company, a subsidiary of the foundation, where he played a critical role in promoting the foundation’s lodging, dining and resort facilities.
Before joining Colonial Williamsburg in 2000, Allmann spent more than a decade with Kohler Co., in Kohler, Wis.--a multi-national plumbing products, electric generator and furniture manufacturer--where he oversaw corporate media relations. His responsibilities at Kohler included crisis communications, issues management and brand support as well as speech writing and employee communications. He also managed advertising for Kohler’s prestigious hospitality enterprises that included The American Club resort, Whistling Straits and Blackwolf Run golf clubs.
Allmann’s previous experience also includes: service with the international public relations firm Hill and Knowlton in New York City where he served as deputy director of the consumer products group/marketing communications division; director of membership and assistant managing director for the New York flagship of an international franchise of restaurants and clubs operated by the French movie star and singer, Regine; and time spent as a classical music radio host, radio news reporter, and stage and television actor.
Allmann and his wife, Rosemary, have two daughters, ages 11 and 15, both of whom have been junior interpreters in the Historic Area.
The Colonial Williamsburg Foundation is a not-for-profit educational institution that operates the restored 18th-century capital of Virginia, known worldwide as the nation’s largest living history museum. Its subsidiary, the Colonial Williamsburg Company, operates a variety of hospitality businesses including the Williamsburg Inn, the Golden Horseshoe Golf Club and four historic dining taverns. Colonial Williamsburg is located just 150 miles south of Washington, D.C., off Interstate 64. For more information or reservations, call toll-free (800) HISTORY or visit Colonial Williamsburg’s web site at www.colonialwilliamsburg.com.
Carol C. Godwin