July 5, 2002
American Golf Classics to open in Merchants Square
American Golf Classics Inc., soon to be the newest tenant in Merchants Square, will open its doors for business July 1. The shop will be located in the space formerly occupied by the Precious Gem.
Founded by Bob Farino in Newport News, Va., in 1974 as a retail pro shop and golf club repair facility, American Golf Classics now sells and restores collectible golf clubs and offers its own exclusive line of custom golf equipment. Farino’s company also consults for major golf companies in the research and development of new products.
“Over the past 25 years we have been used as a specialized source of information on the history and values of classic and antique golf clubs by all branches of the golf industry,” said Farino. “This has included an impressive list of leading golf companies, golf writers and governing industry bodies such as MacGregor, Wilson, Ping, Spalding and Ben Hogan in addition to the PGA and the USGA. We are happy to join the Colonial Williamsburg family in our new Merchants Square location.”
Farino plans to sell WILLIAMSBURG® logo products from Colonial Williamsburg’s Golden Horseshoe Golf Club pro shop.
“The addition of American Golf Classics to Merchants Square will appeal to the many local and visiting golfers—not to mention their families and friends looking for gift ideas—who go to our downtown stores,” said Edward S. “Ned” Dunn Jr., president of the Colonial Williamsburg Company. “It is our long-term goal to provide a diverse mix of shopping opportunities for our community and our visitors.”